Three seasons of the very best in dark humour and cult comedy classics.
We were tasked to bring to life the ‘wonderful world of cult comedy’ through bespoke animations. To achieve this we created a surreal, graphic treatment to embellished and animate some classic scenes from many well know cult TV shows.
The aim of the campaign was to promote the lauch of Quantico, inform the audience of the shows concept & explain what ‘Quantico’ actually is. The campaign achieved all of this & presented the programme as must – see glossy, hit US crime drama.
Knowing what you want to watch will help us direct you to the shows you love faster. Catch up on your favourite shows, feast on box sets or watch exclusive previews. Whatever your thing, watch it all for free now.
Director: Peter Allinson
A creative collaboration with Cookie Studio
The aim of the campaign was to promote a series of programmes by highlighting Drama’s love of the genre. Featuring Charles Dance front & centre gave a stamp of quality & authority. The campaign saw an immediate uplift in viewers.
To visualise the psychology of a serial killer, we developed a treatment based on the Rorschach test using inkblots as a psychological interpretation. This style also helped as a useful graphic treatment to be used across print and digital media.
An original song was written, composed and recorded in-house in the style of A Nightmare Before Christmas classic song – “What’s This?”.
An equally surreal animation was created to accompany the song – as a christmas-pudding headed man in a tweed suit sings us through a Dave themed winter wonderland – asking us to escape the perils of christmas to stay in and watch Dave.
UKTV becomes first TV broadcaster to feature in The Sunday Times 100 best companies to work for list.
Inclusion in the top 100 list is determined by the results of a staff engagement survey produced and published by employee engagement specialists Best Companies. Hundreds of businesses take part in the survey each year which reveals how employees really perceive their work environment. The responses are then collated to produce an overall engagement score for the organisation. This year UKTV has been awarded a two-star accreditation from Best Companies, building on its Ones to Watch accreditation in 2015.
Creative Directors: Peter Allinson and Scott Russell
The first 360 Video for a musical. This groundbreaking video was filmed on location in Brooklyn, New York. The cast of School of Rock The Musical performed a one take live performance which was captured across multiple cameras stitched together. The user can control the viewpoint of the camera in real time. The video attracted unprecedented viewings on YouTube and Facebook for a Broadway musical promotion. The image from the video also formed the album packaging artwork.
It’s been 23 years since disco legends Chic last released an album.
Steam were asked by Warner Bros to design artwork for their new single “I’ll Be There” to be released on March 20th 2015. Nile Rogers chose this date to coincide with the vernal equinox – the moment in which the plane of Earth‘s equator passes through the center of the Sun. This formed the basis of our artwork design, by creating a graphic depiction of a solar eclipse with retro flares and subtle hints of a record illuminated in the background.
As the record slides out of the record cover – a full solar eclipse appears to happen.
The song, made in collaboration with house duo the Martinez Brothers, is an expertly funky glide, and sounds almost exactly like something the group might have released back in 1970’s.
For the Broadway production, we created an entirely new TV campaign from concept to post-production. We began with a green screen shoot involving the full cast in NYC and then continued with intensive editing, grading and compositing in London. Directed by Brett Sullivan and produced by Clayton Jacobsen.
We also created a variety of digital screens that were played out across broadway.
These included: Disney Store, Chevy Store and ABC Television Studios.
I designed and art directed this commercial for Jess Glynne to showcase the strength of her best selling debut album. With a string of smash hits Jess Glynne has fast become a household name in the UK.
We were asked to produce a video for legendary artist Robert Plant. The song, Rainbow, is the lead track off his new album. Our treatment for this promo evokes a ‘Route 66 of the mind’ where abandoned thoughts and feelings become connected and sometimes resolved. With little footage at our disposal, we developed a graphics approach mixing 20th century Americana and classical illustration to achieve a haunting and moving piece. Our client was Nonesuch Records.
The Tony Award-winning singer’s Christmas album features seasonal classics including a duet with Michael Bublé, ‘Baby It’s Cold Outside’. We came up with a graphic concept for the trailer to promote the album, using a festive pop-up book that gives a beautiful Christmas look to the campaign and provides different environments for each song.
Idina Menzel and Michael Bublé have teamed up to produce the perfect track for the holiday season. We pitched the idea of using kids in the video and researched classic musical films to script a nostalgic take on a classic song. Shot in an old bank in London, the location was dressed to look like a hotel lobby. We changed a few lyrics to suit our young stars and they proceeded to light up the screen. It quickly became a trending YouTube video for the holiday season with over 11 million hits in the lead up to Christmas.
In collaboration with Warner Bros. Records and Ashby inc to develop a social media platform for Gerard Ways Hesitant Alien album release.
Gerard Way Gpic let fans create, customise and share content, follow friends, search users & hashtags, chat & explore the wider Gerard Way universe.
Fans could access Gpic through the official iOS and Android apps or by logging into though the website.
The success of the app was instant:
Over 72,000 user posts
An upload ever 30 seconds at the start of 2015.
Over 40k global app users
Over 100 unique web visitors
Five Star – Average app store review
5000,000 user likes
Released through Warner Bros Records, Gerard Way’s debut studio album revels in a 70’s glam rock and 80’s post punk sound. This commercial uses a distorted home video treatment and offset colours reminiscent of VCR footage from the era to great effect.
Alongside the teaser, trailer and commercial, Steam produced one of the very first digital ads for Waterloo Station’s enormous 40-metre wide screen. The arresting 3D animation, built around a logo designed by Dewynters, wowed millions of daily commuters. As Head of Design I planned, designed and overlooked the entire process until delivery.
We were asked to produce a Cinema trailer for the epic new Nation Theatre adaption of Treasure Island. We created stunning visuals to create a truly cinematic experience.
It’s a dark, stormy night. The stars are out. Jim, the inn-keeper’s granddaughter, opens the door to a terrifying stranger. At the old sailor’s feet sits a huge sea-chest, full of secrets. Jim invites him in – and her dangerous voyage begins.
This winter, Robert Louis Stevenson’s story of murder, money and mutiny is brought to life on the Olivier stage in a thrilling new adaptation by Bryony Lavery.
Not one of us must breathe a word of what we’ve found…
News Corp’s newest free to air channel ‘Cielo’ needed a brand identity that captured the channel’s new approach and content, balanced with its roots in classic Italian culture. Our solution features a ‘moving sky’ logo, which is captured inside the ‘Cielo’ logotype. This creative visual metaphor underpins ‘a bit of Sky foreveryone’, bringing a snapshot from the satellite world to the terrestrial viewer. This ‘moving sky’ logo is featured in locations across Italy to reflect a truly Italian channel, close to its audience in everyday life.
Following a creative pitch, we were appointed by Sony to visually assert the Playstation brand’s iconic status. Our response was a simple, powerful solution which put the PlayStation logo at the heart of the brand, establishing a clear brand hierarchy. This was supported by a strong brand colour and a vibrant and dynamic rendering of the PlayStation shapes. Throughout the project we worked closely with Sony’s internal creative departments, creating a branding solution which works consistently across all platforms, including TV, print and outdoor advertising, online, social media, retail and packaging.
Our friends at SFR came to us with a brief to redesign their 6 radio brands. The channels were being changed from DRS 1,2,3 etc to SRF in line with the identity structure we developed for them.
SRF asked us to bring the radio brands together to make a strong family offer, whilst expressing and developing a unique personality for each brand. Our response was to create a strong logo system supported by key visuals that talk to each of the audiences.
Radio SRF 1 is an everyday companion to a large audience in Switzerland. The friendly glow of the sun reinforces this warmth.
Radio SRF 2 Kultur provides in depth insight into Swiss and world culture. A distinctive shadow on the numeral two to illustrate brand’s added dimension.
Radio SRF 3 reflects the here and now of current music. Stylishly black, with an ever changing reflective surface.
To reinforce SRF’s unrivalled position in news, the branding of Radio SRF 4 News is completely integrated across platform sharing the same visual identity as television, online, apps etc.
Radio SRF Virus is a ‘new music’ internet only youth brand. The fresh lime green logo is ‘plugged in’ to resonate with their audience.
Radio SRF Musikwelle is the sound of the homeland & uses a crafted proprietary font expressing the brands melodic folk nature.
SRG SSR is not only Swiss public Broadcasting Corporation but also Switzerland’s largest media organisation. Its radio and television stations lead their respective markets in all four language regions. Each brand had its own individual and unconnected identities. SRG SSR briefed Dunning Penney Jones to create a “branded family”, which would unify the entire group and its regional broadcasters. We created a strong and simple identity system that could incorporate multiple names and levels of hierarchy. We used a bespoke typeface which we created in combination with Bruno Maag, a leading Swiss born typographer.
The new corporate identity uses colour and typography to bring together the holding company – SRG SSR, the German broadcaster – SRF, the French broadcaster – RTS, the Italian broadcaster – RSI and the Romanche broadcaster – RTR.
HSBC’s Global Banking & Markets business has been increasingly using video to communicate important thought leadership pieces for corporations and financial institutions alike. As such, they wanted their latest series to raise the bar with exceptional content and strong branding.
DPJ were commissioned to develop a bouquet of pieces (opener, closer, moving background, lower third graphics and audio) to give strong HSBC brand attribution to the bank’s content. This branding reflects the bank’s value proposition of ‘connecting to future growth’. The videos will be viewed online, at client pitch meetings, events and conferences.
UBS is increasingly using video and its own internal television service to communicate with its key audiences and stakeholders.
To increase brand attribution of these moving image pieces UBS appointed Dunning Penney Jones to create a series of on screen branding including openers, closers, presentation and information graphics. Specifically, the openers created by the agency are themed around a number of different genres, from faster paced sports sponsorship to softer people issues through to management announcements.
Sky Cinema in Italy has a new identity for its nine movie channels. Dunning Penney Jones created a series of strong, single-minded sequences for Sky Cinema’s channels that are closer in production values, feel and scale of cinema credits than television channels. The main channel, Sky Cinema opens on a Rome cityscape and tracks through the sky onto roving searchlights, Sky Family depicts magical firework filled balloons, Sky Classics is delivered by a beautiful film goddess, Sky Max centres around an anti-matter ‘generator’,Sky Mania gives you a back stage view of the fantastic world of movie production and Sky Cinema Italia pays homage to classic Italian cinema moments. The new idents were aired to coincide with Sky Italia’s corporate rebrand to now share the same branding as BSkyB in the UK.